Digital Speed partnered with AMARI Supercars and on a monthly basis set social media objectives to improve engagement, increase followers and bring about an effective long-term strategy to the already well established supercar dealership. The strategy was tailored to suit the individual needs of AMARI Supercars and the tone was considered carefully face-to-face meetings.
We translated the brand voice, culture and assets into digital text copy, images and stories on social media. Within a few months of working together, we decided to request verification by submitting the appropriate documentation.
AMARI Supercars became the first independent supercar dealership to be verified on Instagram in the UK, gaining the company recognition from industry influencers including celebrity TV personality Yiannimize and Instagram star Lord Aleem. When Yiannimize visited the showroom to buy a Porsche 992, we created joint exposure on social media from a Yiannamize video that would be trending #7 worldwide on YouTube in July 2019. Within 9 months we generated a significant increase in engagement and followers increased by 20,000+.